Thursday, February 19, 2009

Morning cheer.

I laugh every time the Johnson, Mooney and O'Brien ad comes on. The two farmers at the wall. "Skinny latté for me, thanks... No I've got my pilates tonight..."

It tickles me. I'm thinking of switching brands.

And I don't hate everything.

10 comments:

Terence McDanger said...

I think it's a vital piece of advertising, challenging as it does both our cultural perceptions of rustic living and the stereotypical pursuits of isolated rural communities dotted throughout our landscape.

And fucking bravo to you too for highlighting it. Bra. And vo.

Radge said...

Oh it was nothing! Gush.

I don't like the Dairy Milk ad with the eyebrows, incidentally. Too creepy.

Sweary said...

I love that ad.

I, too, don't hate everything.

Hmm. Seems to be a superfluous comma in my previous sentence, but for the life of me I can't figure out where.

Radge said...

I'm all for the comma, Sweary. I don't see the superflousity of it. My spelling, on the other hand...

Meadow said...

I don't have a TV. Sounds funny though! Off to Youtube-le it.

Red Leeroy said...

every week on a Wednesday I ask her indoors to go for a pint, purely so she can say "no no I have my palates tonight" it cracks me up.

Susan said...

Listen there to McDanger--I can picture him with an armchair and pipe on his weekly Advert Review programme. Love it.

Having neither a television nor an internet connection capable of delivering video, I haven't seen the ad, and owe my enjoyment of it all to you Radge: thank you! It sounds wonderful--I'm also tempted to hang out at the sheep mart this Saturday to see if any of them mention skinny lattes or pilates, just for the laugh.

adogwoof said...

check this out for morning cheer:

http://www.irishtimes.com/newspaper/
frontpage/2009/
0219/1224241418104.html?via=mr

Conan Drumm said...

"Johnson, Mooney & O'Brien bought a horse for one and nigh-en..." (1/9d) and used to have a factory along the Dodder in Ballsbridge that became the site of one of our first dodgy developer enquiries.

The ad takes the quintessential Irish rural bachelor scenario - single men, no women, the land - and invites urban metrosexualists to giggle at them.

It's in the same vein as that ad from several years back where a sophisto city gal meets this hunk who turns out to have this hilarious bogger way of talking when he calls her on the mobile.

I do believe copywriters mostly all live in Dublin and play to the home crowd.

I tend to hate ads. I'm off now for a spot of yoga in the haggard.

Holemaster said...

Conan, you're pretty much right there. There are a few good ones from bog land though.

I have to say I really like that ad, I think it's well made.